National Life Group named to 2025 Ward’s 50 Top Life Insurance Companies list

Montpelier, VT - (July 28, 2025) National Life Group has been named on the 2025 Ward’s 50, an annual list of the country’s 50 best life and health insurance performers, based on financial health.

2025 marks the fifth consecutive year in which National Life has been named as an industry leader for its extraordinary financial performance. In the 35 years the list has been produced, National Life has appeared on it 17 times.

“We recognize National Life Group for outstanding financial results in the areas of safety, consistency, and performance over a five-year period,” said Jeff Rieder, Head of Aon’s STG Ward Benchmarking, the leading provider of benchmarking and best practices studies for insurance companies.

The Ward’s 50 is recognized as the premier measure of service in the insurance industry, analyzing over 3,700 companies to determine outstanding financial performance in safety, consistency, and performance over a five-year period.

This year’s selection considered the current landscape of “volatile investment returns, rising loss costs, and competitive market conditions [which] continue to impact financial returns for the industry.

“In selecting the Ward’s 50, we identify companies that pass financial stability requirements and measure their ability to grow while maintaining strong capital positions and underwriting results,” according to the Ward’s 50 announcement.

Over the past five years, National Life has increased life insurance sales by 71% versus the 20% industry growth rate. National Life has been #1 in Fixed Indexed Annuity Sales within employer-sponsored retirement plans for more than 10 consecutive years and is currently #7 in Individual Life Insurance Sales across all reporting U.S. life insurance companies.

“We have outpaced industry growth by staying true to our mission—serving the needs of Middle America and reaching business owners and families across middle and affluent markets,” said Mehran Assadi, Chairman, CEO, and President of National Life Group.

Learn more here about National Life Group’s corporate philanthropy with programs that include LifeChanger of the Year, Do Good Heroes, a commitment to ending childhood hunger and supporting children’s mental health, among others.

View the full 2025 Ward’s 50 list here.

About National Life Group
National Life is here to bring you peace of mind. We’ve been keeping our promises since 1848. Believe in tomorrow, do good today. Learn more at NationalLife.com

Contact: Daphne Larkin, corporate communications, National Life Group, 802.229.3607.

National Life Group® is a trade name of National Life Insurance Company, founded in Montpelier, Vt., in 1848, Life Insurance Company of the Southwest, Addison, Texas, chartered in 1955, and their affiliates.  Each company of National Life Group is solely responsible for its own financial condition and contractual obligations.  Life Insurance Company of the Southwest is not an authorized insurer in New York and does not conduct insurance business in New York.