Recruit for Success

National Life Group Recruiting eKit

Recruiting and retaining top talent is essential to your success.

We are here to help.

As you’ll see – and share among your recruiting prospects – National Life Group’s combination of good products, good practices and good people means that we Do Good for our customers, our community and our agents.

Stand Out in a Sea of Sameness

This one-stop digital experience lets you tell the distinctive National Life Story, and all the Good we do.

National Life Group Digital Experience

Get the Word Out

Share the National Life Group Digital Experience with potential recruits using these three approved prospecting E-mails.

Or, give them 11 reasons to join us.

Social Posts

Share these matching social posts from your approved social media account.

Our Culture

Cat No 104040


We Have a Purpose

Cat No 104042


Stand Out in a Sea of Sameness

Cat No 104044


K-12 Education Market Prospecting

For Recruits Who Want to Go

Above and Beyond

Serving 403(b) and 457(b) clients can be rewarding in many ways. But it takes high commitment and hard work to know the market as a whole and each client as a unique individual.

Learn more about National Life Group's Industry Leading Service to the K-12 Education Market Digital Experience

E-mail and Social Post

Share National Life Group’s commitment to the K-12 Education Market using this approved prospecting E-mail.

Are You Looking?
Social Post

Cat No 104420


Articles of Interest

Find these related blog posts on our informative Main Street blog and share them from your approved social media account. They can help potential recruits understand the market need, and how it creates opportunity for them.

Products that Provide Retirement Solutions

Marketing Material

Printed Material

When meeting face-to-face with recruits, try these approved pieces (available for order in hard copy), to help you tailor your story to different types of producers.

Directions for accessing and using approved E-mail templates

Click each image to view a thumbnail image of the E-mail. Full E-mails are available on the Agent Portal.

From the Agent Portal home page hover your mouse over the Marketing tile > find the Market Yourself section and click on Prospecting Emails. After thoroughly reading all instructions, click I have read and agree to the instructions for HTML use. Take me to available e-mails. and you will be directed to a landing page containing all of the E-mail templates contained in this kit.

Follow these instructions to prepare your E-mail:

  • Choose the template you would like to send to your recruiting prospects.
  • With your cursor on the E-mail, select all (Ctrl +A) and copy (Ctrl + C).
  • Open a new E-mail in your E-mail system. With your cursor on the body section of the new E-mail, paste (CTRL + V) the template into your email.
  • Personalize with your contact information where noted.
  • Add your subject line and send a test copy to yourself or a colleague.

Submit the final version of your E-mail to the Advertising Review Unit with the Advertising Submission Form to for review. Note that the E-mail may not be used until you have received written approval.


Contact the Sales Desk at 1-800-906-3310, option 1.